Technology is a central part of our collaborative methodology and operations. Experiences in web technology and building management systems enabled us to design and launch MI360 - our proprietary campaign management, planning, production and real-time reporting system.


This central online hub holds live data of advertising campaigns, including information on current, past and future campaigns.  


Massive Impressions’ system goes beyond dash boarding to give clients an innovative view that facilitates collaboration during planning and accountability through the run and post-run campaign analysis phases.


Clients are able to view what online marketing campaigns are running and the corresponding response rates as well as download the creative ads and reports – an ideal way to prove ROI and document accountability -- results you will be proud to present.  


Our system:

• Manages the online marketing process, from inception through to follow-up.
• Tracks online marketing results and supplies data so decisions and strategies can be made quickly and accurately.
• Gives you the ability to drill down to more details on any online marketing campaign with a few mouse clicks.
• Provides a framework for clear, unambiguous communication.  
• Streamlines client input and revisions.
• Stores reports and all related internet advertising and online marketing campaign documentation.
• Helps multiple agencies, vendors and in-house resources centralize processes and information.
• Is easy to use, with user-friendly screens and clearly marked instructions.
• Allows us to easily integrate with your own lead management systems.