There’s a right way and a wrong way to use social media for business.

There’s a common mistake made by many well motivated business promoters when starting off on the mission of leveraging social media for business. They have the best intentions when it’s time to create new social media accounts specifically meant to belong to the business. Hearing that it’s a best practice to create social media accounts for their business that have the business’s name, they follow that best practice to the letter.

There’s a right way and a wrong way to approach creating social media presences. An overzealous interpretation of best practices leads to doing things the wrong way.

Save yourself the embarrassment of looking like you don’t know what you’re doing.

Avoid losing effort you’ve invested by not following best practices. Learn about the difference between Profiles and Pages immediately. 

social media for business

Know the difference between Profiles and Pages before using social media for business.