E-mail Campaigns that Engage, Not Annoy
People’s in-boxes are full, and open and response rates have declined industry wide over the past few years. To drive results, e-mail marketing has to communicate –not inundate – its way into a customer’s inbox. When done right, e-mail marketing is still an integral component of any integrated digital marketing strategy.
It’s About the Relationship
Massive Impressions makes e-mail marketing meaningful, by making it welcomed by your clients and prospects.
- List building
- Lead generation campaigns
- Lead nurture campaigns
- Opt-in e-newsletters
- Brand building and awareness
- Creative strategy, design & copywriting
It’s About Selecting the Right Tools & Software
We have an in-depth understanding of the best e-mail marketing tools and software, and relationships with the companies that provide them. We can help you assess and scope out your e-mail marketing needs and make recommendations for the most cost-effective tools to meet your goals.
It’s About Understanding the Regulatory Environment
We understand the regulatory environment and compliance issues around e-mail marketing. Use this to your advantage and protect yourself from unnecessary legal hassles or operational slow-downs that result from spam non-compliance.