Tag Archive for: Online Marketing

South Florida Online Marketing

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South Florida Online Marketing has been Massive Impressions’ focus since 2006. We’re located in Boca Raton and have been doing digital marketing in South Florida, providing online marketing services and solutions for over a decade now. Our principles have served South Florida companies and companies around the world pursuing excellence in digital production and the delivery on expectations.  We strive to make our clients meet their goals on time and under budget. If you’re in South Florida too, and want the best results, use Massive Impressions as your marketing company.

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Setting Up Location Based Media for Our Boca Raton Marketing Company

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Taking advantage of Location Based Social Media is one of the perks that comes along with having a business with a commercial address. It’s pretty easy to configure the listings online, but there’s some verification that takes place, requiring offline steps.

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Effective, Affordable Dental & Medical Practice Online Marketing

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Client Challenge: After investing a great deal of resources and time into their practice website, a South Florida dental practice had not gained any traction with search engines, and could not document website traffic increases or new appointments generated through the Internet. They also continued to invest in print media, at a cost of $200 – $400 per inquiry – and at a very low volume of response, sometimes less than one call in any given month that their print ad ran.

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Randstad Staffing US Engages with Massive Impressions

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Social media marketing: Local social media presence for 200 offices nationwide.

Boca Raton, Florida – Massive Impressions, an online marketing agency in Boca Raton, Florida, announced it has been selected by Randstad Staffing US to develop and execute a social media marketing program to support its local branding and recruiting efforts nationwide.

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Massive Impressions Launches Website for Boca Raton Dental Office

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Website Development: Cost effective website for local Boca Raton business.

Boca Raton, Florida – Massive Impressions, an online marketing agency in Boca Raton, Florida, announced the launch of a new website for its client, Great Boca Smiles by Dr. Alan Markowitz, a Boca Raton dental practice.

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Massive Impressions Supports Launch of Websites for Franchise Organization

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Website Development & Franchise Marketing: Scalable, Web 2.0 strategy for franchise businesses.

Boca Raton, Florida – Massive Impressions, an online marketing agency in Boca Raton, Florida, announced the launch of the second phase of an integrated web & social media strategy developed for Spherion Staffing’s franchise owners.

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B2B List Building & Lead Gen

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The Client Challenge: Building Qualified B2B E-Mail Lists for F500 Company. Following a multi-million dollar investment in print advertising, this F500 saw little to no increase in brand awareness. Facing shrinking budgets and increased demands for budget accountability, the marketing team sought Massive Impressions’ expertise to develop an impactful interactive advertising program targeted to their B2B prospects and clients.  They wanted a cost-effective program that supported their brand strategy and fulfilled executive mandates to establish a metrics framework and deliver marketing accountability.

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B2B Lead Generation Case Study

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Generating Leads in the Healthcare Industry

The Client Challenge

Following a shift in the business environment, this Fortune 500, business to business services provider decided to target new industries.  One of which was the healthcare industry, but a very targeted niche within the healthcare industry – health insurance payer organizations.

Their goals were to use online marketing to drive low cost leads, establish an opt-in database and grow brand awareness in this new vertical industry.

Their challenges included a limited budget, a media landscape with very little targeted to such a niche audience and virtually no brand awareness with their target audience.

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mi360 - our software for managing advertising campaigns

Advertising Measurement and Marketing ROI: MI360° Marketing Dashboard Measures Online Marketing ROI in Real Time

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Boca Raton, Florida – They are calls that evoke panic in even the most seasoned marketing professionals:  The CEO phoning to ask how the newest banner campaign performed, or the CFO looking for ROI on this year’s advertising ROI. Until now, these calls left marketers scurrying to marketing metrics, which often were not readily available, and took weeks to gather numbers — and the quality of the marketing analytics? Questionable at best.

But the next generation of performance-based campaign management software is here, and it has vastly improve campaign tracking and reporting – particularly in relation to Internet marketing ROI. MI360°, by Massive Impressions, a media buying, planning and strategy firm, is catapulting marketing software development from yesterday’s impossibility to tomorrow’s new standard.

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